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Offer Canvas Catalyst

Telecom TV Interview: Telstra & Sigma Systems

In this presentation you will find

  • Why operators like Telstra have recognized the need to deliver dynamic and agile offers to their customers, in response to widespread digital disruption.
  • How the Offer Canvas is enabling Telstra to rapidly compose and create campaigns and marketable offers without high dependency on IT and engineering.
  • The critical role Sigma Catalog plays in this Catalyst – and why the catalog is truly the lynchpin in creating, selling and delivering new types of service capabilities and digitalization.

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